Team Blitz India
NEW DELHI: New York-based artificial intelligence and robotics firm BRAIIN Holdings is entering the Indian market and has acquired prominent CXaaS (customer experience-as-a-service) company Exato.ai which serves as a strategic foundation for its operations in India. BRAIIN Holdings also plans to invest $100 million in India in the coming years.
With this acquisition, the company has bolstered its presence in the customer and employee experience as a service sector along with increasing its revenue.
“We’ve committed about $100 million towards expansion into the Indian market over the first eight months,” said Natraj Balasubramanian, chief executive officer, BRAIIN Holdings.
“India is a great market. It’s been doing really well as far as the GDP (gross domestic product) is concerned,” he said in an interview.
Balasubramanian said the firm sees a lot of potential in the Asia Pacific region, and India is a critical market for innovation in the fields of artificial intelligence, Internet of Things (IoT), and data analytics.