Team Blitz India
NEW DELHI: Reliance Retail is set to bring Chinese fashion giant Shein to India through a strategic partnership, over two years after the latter’s app was banned by the Indian government, executives aware of the developments said.
“Shein is likely to source from India for other countries as well, since it is facing scrutiny in the US,” a media report said on May 19, quoting one of the executives.
The Centre had banned Shein, one of the world’s largest fashion retailers, from selling its products in India through its own app over two years back as part of a larger crackdown on Chinese apps following escalated border conflicts.
