NEW DELHI: The Bharatiya Janata Party has decided to change its strategy for the upcoming Assembly elections in five states – Madhya Pradesh, Mizoram, Rajasthan, Chhattisgarh, and Jharkhand.
A senior BJP leader, requesting anonymity, told Blitz India that unlike in the recent Karnataka elections, the party will now focus more on state issues.
In response to a question whether the BJP will revisit the poll-pitch of a ‘double engine’ government given the dominance of hyper-local issues in Assembly polls, the leader said the party will only recalibrate how it sells the idea of the benefits of the same party being in power at the Centre and in the state.
He said it has been conveyed to the state leaders to let the Central leaders and Union ministers speak about the Central schemes and the legislators, corporators and state-level leaders should focus on the work that the state Government had undertaken.
The party will also intensify its outreach among the beneficiaries of the Central schemes to counter the Opposition’s populist guarantees such as free power, doles for women and the promise of reverting to old pension scheme.
