BK Jha
NEW DELHI: HARITASH Mobility – part of the renowned Haritash Group and backed by automotive logistics giant Chetak Group – recently unveiled ‘A Car Café’, a firstof-its-kind destination where premium electric vehicles meet café culture. Much more than a dealership showroom, this innovative concept blends world-class EV technology with gourmet hospitality, signalling a fresh chapter in how India experiences car buying.
The brainchild of Sachin JKS Haritash, Managing Director of Haritash Mobility, A Car Café is designed to treat every visitor as an honoured guest. “We wanted to create a space where people can relax, enjoy a cup of coffee, and discover sustainable mobility in a warm, welcoming environment,” Sachin explains.
The café-style showroom – housed in Capital Business Park at Sohna Road in Gurugram – invites families and EV enthusiasts alike to linger, converse, and experience Vietnamese firm VinFast’s electric SUVs without the pressure of a typical sales floor.
Step inside and the ambience feels more of a boutique lounge than an automobile dealership. A gourmet café serves specialty brews and artisanal snacks, while concierge-style hosts guide visitors through the VinFast lineup.
Private lounges and family-engagement corners encourage unhurried exploration, while interactive product zones allow guests to explore technology features through touchscreens and VR demonstrations.
Every test drive is curated to feel like a personal event, and vehicle delivery ceremonies are tailored to each buyer, turning ownership into a celebration.
While the café is an experience hub, it’s also a gateway to the future of clean mobility. Haritash Mobility has partnered with VinFast to showcase VF6 and VF7 electric SUVs, assembled in India with cutting-edge safety, performance, and charging technologies. Behind the relaxed vibe is a robust infrastructure: nationwide service support, roadside assistance, and planned charging solutions to ensure seamless ownership.
Haritash Mobility draws on the rich legacy of the Chetak Group, a leader in automotive logistics, but infuses it with a next-generation vision. “At Haritash, we believe hospitality is as important as horsepower,” says Sachin. ‘A Car Café’ brings those worlds together, transforming the car-buying journey into a memorable lifestyle experience.”
