Blitz Bureau
NEW DELHI; Maruti Suzuki India on July 29 said that it sold more than two lakh Grand Vitara cars in just 23 months, setting a new benchmark in the mid-SUV space. The leading automaker said that it achieved the one lakh unit sales milestone in a year and added the next one lakh customers in a record period.
Launched in 2022, the model has pioneered a new era of SUVs, as strong Hybrid and S-CNG variants witness a high demand, said the company. “The Grand Vitara has revolutionised its segment by inspiring customers to make sustainable choices with the Strong Hybrid. The ‘ALLGRIP’ technology has also resonated well with SUV lovers,” said Partho Banerjee, Senior Executive Officer, Marketing and Sales, Maruti Suzuki India.
“With a market share of 12 per cent in Q1 FY24, the Grand Vitara has not only established our credentials in the hyperactive mid-SUV segment but has also played a crucial role in growing the segment,” he added. Meanwhile, India’s automobile exports registered a robust 15.5 per cent growth in the April-June quarter.