Blitz Bureau
NEW DELHI: INDIA stands at a defining moment in its development journey, with 65 per cent of the population under the age of 35 and the vision of a developed India by 2047 in sight. In this pivotal era, Mera Yuva Bharat (MY Bharat) has emerged as a landmark initiative of the Government, a national platform dedicated to empowering youth and transforming their energy into meaningful action for nation-building.
Launched on October 31, 2023 on Rashtriya Ekta Diwas, marking the birth anniversary of Sardar Vallabhbhai Patel, MY Bharat represents a dynamic fusion of technology, governance, and public participation.
It serves as an autonomous body under the Ministry of Youth Affairs and Sports, providing a technology-driven institutional mechanism that connects young citizens to opportunities for volunteering, experiential learning, leadership, and skill development.
Timely response
When MY Bharat was launched in 2023, it marked a timely response to India’s changing youth landscape. Traditional youth programmes, built for specific rural or urban contexts, were no longer enough to engage a generation shaped by technology, mobility, and global exposure. India’s young citizens today seek platforms that recognise their aspirations, amplify their voices, and connect them directly with opportunities for learning and leadership.
MY Bharat bridges this gap by creating a unified, technology-driven ecosystem that brings together rural, urban, and ‘rurban’ youth on one national platform. Its phygital (physical + digital) approach, combining physical participation with digital access, ensures that no young person is left behind, making the initiative even more relevant today.
Expanding reach
With over 14.5 lakh volunteering opportunities generated, MY Bharat now links a vast network of 16,000+ youth club members and 60,000+ institutional partners, including Government bodies, educational institutions, and NGOs. Collaborations with major corporate partners such as Reliance have further expanded its reach.
To make youth engagement mobilefirst and more accessible, the MY Bharat mobile app was launched on October 1 this year. The app brings together the core functions of the portal with added convenience and reach. The upgraded MY Bharat 2.0 integrates a suite of advanced digital modules, expanding the platform from a registration portal into a comprehensive youth engagement ecosystem. To bridge the digital divide and ensure universal access, MY Bharat has partnered with the Common Services Centres (CSC) network under the Ministry of Electronics and Information Technology. This collaboration leverages more than five lakh village level entrepreneurs across the country to assist youth in rural, tribal, and aspirational districts in registering and accessing MY Bharat services.
Every milestone of Viksit Bharat 2047 begins with a story, of young Indians who are not waiting for change but creating it. Through MY Bharat, these stories come alive as proof that when India’s youth are empowered, connected, and inspired, they can transform ordinary moments into movements of national significance. The Viksit Bharat Run 2025 became a global stage for India’s youth to express unity and purpose. Spanning 150 international cities across 91 countries, the initiative saw young Indians and members of the diaspora come together to celebrate India’s progress and pledge their role in building a Viksit Bharat by 2047.
Pride and purpose
The National Flag Quiz under MY Bharat became much more than a test of knowledge – it was a journey of pride and purpose for India’s youth. The Nasha Mukt Yuva for Viksit Bharat initiative, launched in Varanasi in July 2025, brought together over 100 spiritual organisations and thousands of young participants in a shared pledge to build a drug-free nation.
The Viksit Bharat Young Leaders Dialogue brought together India’s brightest youth leaders to turn the nation’s vision of Viksit Bharat 2047 into actionable ideas. Across ten thematic tracks – from sustainability and innovation to youth empowerment and startups – participants brainstormed bold solutions for India’s future. The event captured the spirit of collaboration, confidence, and creativity that defines the country’s Yuva Shakti.
Commending their efforts, Prime Minister Narendra Modi noted that “India is truly blessed to have such a talented Yuva Shakti,” reaffirming the pivotal role of young leaders in driving the nation’s development journey.
